Blogging is the recent popular activity that all of us do regularly or in our free time. We share our thoughts and interests on a blog or give a comment on others blog or even become a blogger’s fan!

Many people have taken up blogging for their livelihood. The concept of guest blogging allows people to post articles in somebody else’s blog as a guest blogger giving each of the parties an advantage

of content, branding, traffic and good writing skills. Starting a blog, writing relevant content doesn’t comprise a good blog. Getting readers to read your blog is the most important task.

To have a steady flow of traffic to your blog, you need to promote your blog effectively. Facebook is giving us so much everyday. It is the largest social networking website in which millions of people connect with each other. Facebook is very good platform to publicize your blog. Let us see how FB apps can help you promote your blog.

I. Facebook Pages:

Creating a fan page is one of the top facebook applications which will help you promote your blog. When you decide to create a fan page, keep your personal FB account away from your blogging community. You can boost your facebook page by:

a. Discussion boards: Once you create a fan page, a discussion board tab is available to share views on with one another. The discussion boards resembles a forum in which you and your fans can start and carry out discussions thereby building relationships among fans.

b. Polling: Create a poll and get your users vote their choice. An easy way to gather data and responses. You can publish the results of the poll and get opinions from your fans.

c. Static FBML: If you think your blog needs a bit of customization then you need to be familiar with HTML codes. Static FBML(Facebook Markup Language) feature allows you to add tabs and modify them in your fan page. You can use HTML codes or FBML in the fan page to setup landing page for fans and non-fans.

II. Social RSS:

Add a RSS Feed subscription for your blog for users to get updated content. Let your Social RSS be visible and configured accordingly before you activate it. According to your latest post, the feeds will update automatically.

III. Notes:

Notes is one of the Facebook applications available on your tab once logged in. Importing blog posts is easier with the help of Notes and it is the reason why many use it. You can either import the blog or copy and paste your individual articles into Notes and share it with your fans. They in-turn can share the note with others or add comments on it.

IV. Blog:

The Blog application is the quick and easy way to start blogging on Facebook. You can promote your main site using Blog on Facebook. Another application similar to this is Blog Box which allows you to write, add a blog post or import articles from an existing blog. If you have imported articles, Blog box will check your main site for any new post and update content every 6 hours.

V. Facebook Ads:

Placing an Ad in Facebook is the quicker way to get visible but with a charge. FB Ads reach out all people and have the ability to attract visitors to your blog or fan page.

Note From Editor: So what have been your experiences with Facebook marketing? Which application has worked for you?

The Top 5 Facebook Apps to promote your blog is a post from: Blog Godown

Social media has become increasingly important for all of us. It can greatly affect our career. Have some silly photos of you and your friends acting stupid when you were drunk at Christmas, and the next thing you know, you are not getting that promotion, and you start getting the feeling that you are not really wanted in the office anymore, and you don’t know why. Some people are getting obsessed with social media, Facebook and Twitter marketing. They have come to see themselves as a brand.

(credits: GOIABA (Goiabarea))

The worst personal experience I have had personally, more than once, is when I have met people in a social situation, we have had a good conversation, and then they ask for a Facebook profile. Soon after they don’t speak to you again when you meet them in public because you only have a few friends on Facebook and you are not ‘popular’ enough for them. It is important to manage our time on Facebook and other social media websites.

For some people, they have become addicted to the use of Facebook, and all they do is sit on it all day. They could be getting out, meeting real people, enjoying life, and actually doing something. Here is a look at how we can manage our Facebook life:

Time Constraint

We wouldn’t think it was appropriate to sit in front of the television for 8 hours a day, and do little else, and there is no reason why one should be sitting in front of Facebook for ridiculous amounts of time either. Set yourself a time limit for how long you will allow yourself to gossip, chat and be internet social.

Friends

The concept of friends online is very interesting. Facebook is much more useful when you actually know and have an interest in the people who are associated with your account. Do you really need to be adding all that junk on your account? If someone is not communicating with you via Facebook, and you don’t have a real relationship with them (a Facebook relationship is not a relationship), you should dump them from your account.

Not Real

Have you realised how much of what is happening on Facebook is not actually real? There are numerous fake accounts and fake people on Facebook. Those accounts are so obvious. They are the ones with women wearing a bikini looking alluring or the guy with the six pack abs. They will have 3 photos, little information, and randomly make a comment to everyone. Every now and then, she will tell you how great a product she has used is. She is a fake profile used by a guerrilla marketing company to push products and services.

Privacy

Facebook has been the subject of a lot of debate about privacy. Despite their attempts to give users more control it is struggling with so many users. Hacking, identity theft as well as stolen images have become problems. With so much personal information available on the site you can understand why so many criminals are trying to use it to run scams.

Gossip Book

Unless you are using it in a mature and controlled fashion, or you are using it for effective business purposes, such as boosting your SEO or career in a mature fashion, you might have a problem. Are you behaving like a snotty teenager, gossiping, acting obsessively and suffering from Facebook-nervosa?

Facebook-Nervosa: Are You Suffering this Illness? is a post from: Blog Godown

The evolution of social networking brought it to a position of great importance for a web presence. There are so many interactive services and activities that are available to not only the individual user but business interests as well. Online projects and endeavors need to integrate social networking into their overall strategy to best utilize their internet presence and grow. These are the places where customers gather to share their ideas, likes, and dislikes. Being a part of that allows a business to grow better relationships with their customers in addition to facilitating the spread of relevant information.

SEO and Social Networking

Any doubts about the importance of social networking to an online presence should be dispelled when looking at the search engines. Major search engines such as Bing, Google, and Yahoo are all taking steps to better integrate social information into results. Bing was the leader of the pack by drawing on Facebook Likes and Fan pages to help gauge popularity of a subject. Yahoo and Google are following similar suit to take advantage of the dynamic nature of social networking to find the most relevant results for a search.

As it currently stands, social network ratings do not have a huge impact on SEO efforts. The industry seems to be in the phase of figuring out how to best draw on and utilize the information in a way that will be appropriate. For example, Bing offers a social oriented search which uses data from entities such as Facebook to help determine what appears on search engine result pages. However, you can also plug the information into a regular search query to generate a result that draws from traditional SEO practices.

Looking To Future Projects

A very apparent trend is the embracing of social media values to help determine what is relevant, authoritative content. The approach closely mirrors traditional link-building except on a much faster pace. Social networks simply move at a quicker pace than any other locations we may frequent on the internet. Users can update, Tweet, or tag on the go as often as they want. That provides the potential to simulate viral marketing and make an impact on a large audience in a relatively narrow timeframe.

A good, recent example of this was the “HOPA” girl who stuck it to a boss that referred to her in a derogatory way through text on white boards. She gave the impression she was standing up for herself while pointing out that the network activity showed her manager playing Farmville for several hours a week on the clock. That story and accompanying video spread faster than wildfire because of social networks. It wasn’t until a few days after the fact that it was discovered it was a staged marketing ploy to attempt to simulate viral marketing.

Preparing For Tomorrow

Your business, product, or message can benefit from the same kind of exposure especially as social networking is better integrated into the general internet experience. We are looking at an environment that is already starting to use the weight of some social page PageRanks to help contribute to results placement. Search engines are not releasing details but it is an activity that is confirmed.

A business cannot solely rely on traditional methods to generate online success. A business needs to have a social networking presence if they want to compete in the ever evolving online environment of tomorrow. Doing so will not only provide benefit in terms of search results but provide a great opportunity to better integrate with participants to facilitate the spread of information. There is no downside. The sooner a business gets onboard the better off they will be a year from now either through better rankings or exposure.

Social Networking Is Key For Successful Online Projects is a post from: Blog Godown

A guest article by Elena Vakhromova. You too can be part of this great knowledge sharing community. Take a look at our guest blogging guidelines.

Why do people guest-blog? For self- or product promotion, for traffic, money or just for interest’s sake. Indeed, guest blogging has become a marketing goldmine and all self-respecting online business owners tend to create a discourse around their product or service in blogosphere. Not all of them have the ability to write excellent posts which make the readers beg for more. Still any writing skills aren’t inherent or intuitive. Instead, good writing is a learned skill and it may be easily developed through practice.

If you’re preparing to plunge into guest-posting, you will need not only a knack for writing but a bunch of good tools to aid you in daily chores. Here is a roundup of handy web and PC-based applications which I find indispensable for everyone aiming at comfortable and effective guest-posting.

Evernote

Those who get tired of MS Word and OpenOffice, will definitely love this free note-taking app. Evernote is an ideal solution for drafting a guest post. Its main asset is being perfectly cross-platform: notes are easily accessible from a PC, Mac, iPhone, iPad, Android phone and from the Web. Beside text notes, Evernote can keep whole web pages or excerpts, images, HTML code, PDFs, music, business cards, etc. Everything added to Evernote is automatically synchronized and made searchable. Evernote is also remarkable for its auto-saving, absence of cumbersome editing tools and ability to email notes.

FastStone Capture

Flickr

NoDoFollow

Bufferapp

WordWeb

It’s needless to say how grammar and spelling are important for a guest blogger, especially for a non-native speaker. Here WordWeb comes to the aid. This is a free powerful dictionary and thesaurus program that provides the definition, synonyms, antonyms of any given word without requiring you to go online. It has about 150,000 words in its database and allows you to look up a word in online reference sites. The app is also notable for its hot key support: you simply use a hot key combo when the cursor is pointed over any word, and WordWeb will pop up onscreen with all pertinent information. The Pro version ($19.50) includes more word definitions, advanced Web search options and other features.

Freemake Video Converter

Guest posts may get better coverage due to multimedia addons. If you’d like to put a video into a post, you can’t do without Freemake Video Converter. This is a free Windows-based software that lets turn any offline video into web-compatible format (Flash FVL or SWF) or easily upload it to YouTube. You can also cut unnecessary video parts, choose a custom video resolution and even create video out of photos and music.

7 Must Have Tools for Guest Bloggers is a post from: Blog Godown

Here are the most obvious LinkedIn benefits for bloggers.

1. Brand yourself

LinkedIn profile is an excellent way to build personal brand and promote yourself as a blogging expert. A complete, well-planned, and linked profile is a powerful way to show off your professional achievements and expertise. Your LinkedIn profile sums up your professional experience, career history, education, skills and interests. It gives you an opportunity to demonstrate what you can do for others (your target audience). LinkedIn profile is an important part of your public image and credibility. Promote it on your blog and in your email signature by adding link View my profile on LinkedIn.

2. Promote your blog

LinkedIn gives you an opportunity to add customized links to your blogs or websites. You can add up to three personal links in your profile. But, you can also use LinkedIn applications like WordPress and Blog Link to promote your blog feed on your LinkedIn profile. This is an awesome way to give you profile visitors the sneak preview of your blog content.

3. Increase blog Traffic

It is a well known fact that as bloggers we use social networks to promote our blog content and increase traffic to our blogs. When it comes to LinkedIn, you can share links with your connections only, groups you belong to, or publicly, with everyone who visits your profile. But, use this opportunity wisely and don’t bombard your connections and groups with links. That may have counter effect. You certainly don’t want to brand yourself as a spammer.

4. Build your network

LinkedIn enables you to quickly grow your network and connect with others. You can easily search through your email contacts and see who already has a LinkedIn profile, find your ex-coworkers, school  and college friends. LinkedIn also uses the system of connections to recommend users whom you may already know. LinkedIn logic is simple: The more connections you have, the more your network will grow. By adding connections you are increasing findability of your LinkedIn profile.

5. Build reputation and authority

There are authorities and leading experts in every field. If you want to position yourself as a blogging expert or blogging consultant, then you have to build your reputation in that field. LinkedIn can help you in this pursuit a lot. You can build your reputation and authority on LinkedIn through LinkedIn Groups and Linkedin Answers. LinkedIn answers and LinkedIn groups enable you to easily demonstrate your expertise in your field. By answering other users’ questions, you demonstrate your knowledge and prove that you can help others. As an active and helpful member of the groups you joined, you can increase your visibility and recognizability.
Another powerful way to position yourself as an expert is to get recommendations. Recommendations are personal endorsements and proofs that you deliver what you promise.

6) Find ideas for blog posts

LinkedIn questions and group discussions are absolutely amazing tools for generating blog post ideas. They provide an insight into what people want to know and need to learn. You may want to subscribe to new questions in your area of expertise. For example, if you are blogging about technology, it would be wise to subscribe to new questions in this category.

This is by no means a comprehensive list of LinkedIn benefits for bloggers. But these six are certainly good enough reasons to visit the site and click the button Join Now.

Six LinkedIn Benefits for Bloggers is a post from: Blog Godown

Twitter is much more than a fun service that lets people say whatever they want in 140 characters or less. It also a powerful marketing tool that offers some incredible opportunities for businesses. Twitter is not only great for generating exposure, but also making connections. There are many tools available to create these connections, and email marketing is one that does not get nearly enough attention. This article will go into detail about how email marketing services can be used to increase your Twitter following.

Get the Word Out

Social networking is a worldwide trend and with more than 200 million users, Twitter is one of the biggest parts of the phenomenon. However, even with such a large number of people around the world sending out tweets on a daily basis, your profile will do nothing but collect dust if you do not let people know you’re there. You need to draw attention to yourself, and email marketing is more than up for the job. Whether it’s dropping a mention in your newsletter or building an entire campaign around your Twitter presence, there are plenty of ways it can be used to get the word out and convert your subscribers to followers.

Give ‘Em a Reason to Follow

Some marketers flop with their Twitter efforts because they do not commit to spreading the word and essentially give up before really getting started. Others flounder because they are doing social networking all wrong, mainly by failing to make a notable presence. If you want people to follow, you must give them a reason to connect. Create a compelling profile, and whatever Twitter content you decide to share in your email campaigns, make sure that it is relevant and interesting. The more intriguing your presence and content, the more people will want to keep up with you on the network.

Use Social Sharing

Would you like for your email campaigns to travel further? If the answer is yes, then both Twitter and your email marketing services can help. Many companies now offer social sharing buttons that can be easily incorporated into your campaigns. This is a convenient luxury that allows readers to share your messages with their friends in a single click. When it comes to email marketing, social sharing has two perks. First it gives your message the chance to reach more people than it would have been able to otherwise. Second, it gives you an opportunity to increase your number of followers. If your content is relevant and useful to them, why wouldn’t people want to follow you?

Conclusion

Email marketing services can serve as a complement to any social media strategy, but especially one that involves Twitter. The platform is huge, and continues to show what a great tool it can be when used correctly. Choose the right service provider, and email marketing will help you get more out of your efforts on Twitter.

How Can You Increase Your Twitter Following by Utilizing Email Marketing Services? is a post from: Blog Godown

Social media is one of the “most important” and “most ignored” aspects of creating a successful online brand. When webmasters start a new site, they often focus on content, design, or functionality. Great content is extremely important, but even the best articles won’t get seen if they aren’t promoted correctly. This content not only needs to be seen, but seen by influential people in the niche. This is why becoming a “social authority” is one of the best ways to launch a site. Creating a popular Facebook page, Twitter account, Digg account, and online forum presence will promote your content to people who have a greater reach than you do. Once your social profile is well established, getting your message out will be much easier.

Your Brand Should Stand Out and not be Forgotten Like This!

Engaging In Forum Discussions

Establishing yourself as an authority on Internet forums can generate interest in your brand. One of the best examples i have ever seen of this was by an affiliate network owner. At the time he was an Internet marketer that was always helpful to everyone, always friendly, would answer any question you asked, and over time he gained a lot of respect in the community. Later, when he started his own affiliate network, everyone from the community quickly jumped on board. This helped him gain affiliates and grow a network at a time when networks were popping up like weeds. He now runs one of the most successful CPA networks in the space. In many cases, forums can be a huge time sink. But, if done with a goal in mind, it can be a way to promote yourself, your brand, and your products.

Building A Twitter Account

When twitter first launched, i have to admit, i did not get it. I thought it was for narcissistic people who thought everyone else cared that they “just ate a turkey sandwich for lunch”. But i stuck with it, and after a month or so, i began to understand why twitter was so important. Simply put, “it is a completely new way to communicate”. Twitter can be used to gain followers with like-interests. It is easy to create content for followers, due to the 140 character limit. One of the best way to create content is to link out to interesting articles or resources for people in your niche.

Treating your users well is important. You cannot just spam links to your site. It takes time to develop a relationship with followers so they pay attention to what you are saying. The quality of content you deliver should be the same that they grown to expect from your brand. Over time, this will help you build loyal group of people that are interested in your message and your products.

Building a Facebook Fanpage

Facebook is the 2nd most popular site on the internet and too huge to ignore. Its traffic is equal to or greater that of Google and has become the center of social interaction on the web. Creating a Facebook Fanpage is a way to connect to a group of users interested in your area of expertise. A Fanpage can be created within minutes, but gaining followers is more difficult. An easy, but more expensive way to gain followers is by advertising your page. Running a Facebook Ad is very easy and takes just a few minutes to setup. On the other hand, running a successful ad campaign that gets followers at a reasonable cost-per-acquisition is much more difficult. For the best results make targeted ads tailored to a very small group of people. Facebook Ads can target age, interests, jobs, and more. Pick a small group and make your headlines, images, and subjects specifically to capture the attention of this small group. This will increase click-through-rate of your ads and dramatically lower your costs.

Promoting your story on Digg

Digg.com is a social news site where users can promote their own stories. This site is skewed to a college male aged demographic and can bring a huge volume of traffic and links if a story is successful. They key to getting a story popular on this site is creating interesting content, specifically geared toward this demo. It is also important to build up a base of friends that will help you promote/digg your story. It is difficult to reach the front page, but if you make it, you will experience a flood of traffic that can send most servers crashing. You will also need to be prepared in case this does happen.

Building a well-known brand is the goal of most businesses. Creating social channels that can push your content out to customers is a proven way to grow a user base. Ignoring social media could be the difference between success and failure for your business. It is not easy to figure how to best use each platform, but taking the time and effort to learn each one is extremely valuable.

How to Use Social Media To Establish Your Online Brand is a post from: Blog Godown

Social media has become the de facto medium to air and receive opinion-both the public and polity. To facilitate its use and prevent abuse effective policies are required. Some of these are already being formulated. One such bouquet of policies is being readied by the US government.

Credit: Mashable

Social media, commonly associated with Web2.0 technology, allows for content to be generated by individuals or communities for interaction and perhaps collaboration. Policies are expected to be framed by companies –public and private governing the use of community platforms within their organizations. In particular focus are the companies providing social media services spanning various geographies. But formulation of such policies or their procedures is easier said than done. A lot of parameters need to be taken into account failing which chaos and misuse might prevail. Ultimately it will be left to the judicial systems to define and operate such policy. The executive and the public may have to rush to the judiciary for resolution of disputes. Why? Because some of the policy may just touch the basic rights enshrined in constitution for individual citizen rights-like privacy, freedom of expression, right to dissent (though peacefully) etc.

From the side of enforcers of law, that is, the police have to make sure that policy provides clarity and accountability. This policy needs to be precisely worded and mention the functions and concerns of law enforcers. It also needs to be tailored to regional requirements.

Law enforcement agencies and social media experts have arrived at a consensus on the points to be considered while formulation such a policy. These points are elucidated below.

What should the policy cover?

Determine the range of this policy. Determine who, which and in what form can be covered. Accuracy on the reach of this policy is vital for its implementation.

How should it apply to official and personal use?

The policy should list the sites authorized to be accessed by employees/employers during work hours. Further some features of allowable websites may be disabled (Ex: chat service). Further, personal content posted by staff even while not on duty needs to be regulated. This is because any potentially valuable message may innocently slip out in social media. This may be used by anti-social elements, attorney defending criminals or business rivals. This could lead to issues for the organization and the individual concerned including loss of credibility, integrity and even employee job status.

What is its role vis a vis existing policies?

There are existing policies that do handle issues related to social media pretty well. This policy could strengthen them further. At the same time there are other policies beset with loopholes. These have been successfully exploited to nullify any strong execution of the policy. The new policy needs to address this concern.

Furthermore, requesting or retaining individual data and or monitoring needs to conform to laws already enacted by various law making agencies. So a balance needs to be maintained as well.

Conclusion

An effective policy that seeks to keep all sections of the public, employees, employers and law enforcers on an even keel is required. This policy should not give leeway to one and penalize the other. It should also be broad based to help its implementation in different places and circumstances. Finally it should also be futuristic to take into account the changes in this dynamic world of social media.

Social media policy: Concerns or challenges is a post from: Blog Godown

A guest article by (@filos). You too can be part of this great knowledge sharing community. Take a look at our guest blogging guidelines.

On February 2012, I will be on Twitter for 5 years. Five long years during which I slowly learnt how to get the most out of this wonderful platform and how to leverage it from both a personal and business standpoint. No doubt about it, Twitter is where it is thanks to the incredible group of third party developers who designed new great twitter tools to get the most out of that, way more than what you can get from the standard Twitter interface.

Twitter’s growth over the past 5 year has been incredible, going from a few thousands to a few hundred millions registered users. For this reason, the typical Twitter user changed over time, moving from the typical early adopter to what I use to call the “average” internet user. I laso know a lot of people who discovered internet just a few months ago (from no-techies to seniors) who are on Twitter already.

Today, I would like to share with you three web-based twitter tools I use everyday that really make the difference when it comes to use Twitter at its best.

Twimbow

Together with a few other tools my company developed, Twimbow was born first of all as a way to satisfy my needs of power Twitter user. Today, I wouldn’t recommend anything different in order to focus on what is really important for you and to get rid of the “twitter noise”. Tons of innovative features like Gmail-like colored labels, rich tags, the monitor, the profile browser and much more help you keep track on what’s going on that really matters for you, helping you save valuable time. Twimbow is a web based social media dashboard that helps you organize your online conversations thanks to a truly innovative set of features and a stunning user interface.

ManageFlitter

ManageFlitter Logo

ManageFlitter is definitely the best way to manage your Twitter followers and friends. It helps you filter the users you follow according to different criteria and lets you quickly identify users who are not tweeting anymore or that, depending on your personal criteria, are not offering more value to you. Through ManageFitter you can easily clean the list of people you follow and find new people worth following. If you want to get the most out of ManageFitter, I recommend to use it on Chrome together with the “Check All” extension, that lets you automatically check multiple items at the same time (it helps you save a lot of time).

Commun.it

Last but not least, Commun.it is another incredible tool that helps you manage your Twitter community from a different standpoint. In a certain time slot (3 hours, 3 days or always) It identifies the users who are supporting you the most (for ex. by retweeting your stuff), users you should consider to follow, new leads based on the fact they mentioned something you care of and so on. You can also decide to unfollow a list of selected users that Commun.it “thinks” are not worth following anymore, helping you to clean up your “following” list. Definitely a must-have for any Twitter user.

What do you think? Are you using these tools everyday to improve your Twitter “efficiency”? Please leave your feedback in the comment section and feel free to drop me a tweet anytime (I am @filos). Thanks!

3 Tools To Manage Your Twitter Community Everyone Should Use is a post from: Blog Godown

The concepts of Social Networking ideas have entered deep into our lives to an extent that it is ruling our minds now. People around the world have started depending upon the updates, news, videos, pictures, games and so from the sites like Facebook, Myspace, and Twitter etc. People nowadays use these sites to find and interact with new and old friends and keep in touch with them. As we see growing number of people using social networks for communication, we see now communicating using slangs and codes to make their conversations fast and effective. The slangs like ASAP, OMG, LOL, BRB have become the part user’s everyday life. These have become a new order of the day.

Digital slang ruling our lives

These abbreviations and slangs are becoming the very part of modern day internet savvy people. Even the oldies who have adopted technology in their daily lives have started catching up with the same. Of late, students have started demanding that such slangs and abbreviation should also be considered in written examination. With pressure growing on these universities, the people governing them are seen coming under this new pressure. Interestingly, according to the BBC report, these social media slang words have been incorporated in the Oxford Dictionary. Now that’s a big feat indeed.

Digital slangs in real time communication

Nowadays, you often hear young people exclaiming OMG instead of Oh My God! Now that’s the latest trend which is seen gearing up, people beside their online communication have started using these slang words in their real time communication. Even the work cultures too these days are dominated by these slangs. The industries which are often dominated by the youngsters are in forefront to adopt them to a great extent. The sectors like Information technology (both the hardware and software domain) and the BPO’s are the first one to catch this new trend. We often hear in their business communication with slangs like ASAP, BRB in their conference calls which they have with their clients.

Are these slangs a threat to language?

This is the debate you often see among the two camps- one who rejects this new idea while other, mostly the young support them. To be honest if we go deep into this dispute, we realize that these are escape routes which comes in the form of lazy shortcuts. In order to be fast, people have started caring the least about the appropriateness of the language. These slangs though would give the users an instant gratification, but the cost which they get this by losing the gleam and beauty of the language.

Last Word

We see a mixed kind of reactions coming from various quarters, with most of the people speaking in chorus that they want to replace the current language with these digital slang used in networking sites. However, the grammarian and the language guardians are strict and adamant in their views and call this trend a gross violation and decay of the language. Despite all the arguments and counter arguments about the digital slang, the fact remains, that these networking communication comes as an easy way to prevent the real and meaningful communication. Such language and slang should be confined to limited forums and platforms and shouldn’t be allowed to embark at places where meaningful and tangible world exist. Let’s not ruin the beauty of language by taking this escape and lazy route.

Tongue Twisting Social Media: On Digital Slang is a post from: Blog Godown

Nothing is more frustrating than unpredictable or evasive prospects! Having you ever been so close to closing a sale, then your soon-to-become-a-customer vanished from the face of the earth?

I had been there! And it feels BITTER! Who would want to invest their time and effort in vain?

Lucky for us, social media came to rescue! If leveraged intelligently, your stubborn prospects can become loyal customers. Here is how…

Image: jscreationzs / FreeDigitalPhotos.net

1. Tweak Your Communication Channel(s)

Sometimes the problem may be as simple as fishing in the wrong sea! In other words, your prospect maybe very active on Twitter, while you keep wasting your time sending him Facebook messages or emails!

The solution is simple: fish where the fish are which brings us to the tip number 2…

2. Track Them Down!

Finding prospects and “eavesdropping” on them is easier than ever thanks to social media. By doing a simple Twitter and/or Facebook search, you can easily spot your prospect and see what s/he has been up to. This will help you plant your next move on a solid ground.

3. Be Subtle Yet Persistent!

Now that you know where your prospect hangs in the most, time to show up wearing the “subtle” hat! The last thing you want is that s/he realizes that you are hunting him/ her down to close a sale. That’s exactly what I mean by being subtle in your approach.

For example you can tweet about content that is interesting to your prospect and @Mention his/her Twitter name
(among others) to remind him/her of yourself in a soft, non-intrusive way.

Here is a good example of what I call subtle attention-grabbing tweets:
Hi @UserName1, @ProspectName, @UserName2 I know you will love this video! <Link comes here>.

4. Are You Making The Wrong Assumptions?

Many people fall into the deadly trap of generalizing: Couple of your customers may have liked certain features in your product. So, you go ahead and make a false assumption the rest of the world will love it for the same reasons!

The point I am making here is that prospects vary a great deal in their needs and expectations. So, you must grow bigger ears and master the art of empathic listening in order to present your product as a viable solution to their unique problems. If you do, closing a sale will be effortless. Again, thanks social media!

5. Offer Genuine Help

Let’s say that your evasive prospect tweeted about a problem/question that you can solve/answer. Go ahead! Do it and do it fast and, even more importantly, do it selflessly WITHOUT bringing up your past interactions.

You never know! Your kind gesture may refresh his/her memory. If not, your prospect will be grateful and may reward you in ways much greater than you expected.

What If Nothing Worked?

If all your sincere efforts didn’t pay off, do not despair and turn this unfortunate situation into a learning experience. Understand where you went wrong and how you can avoid it in the future and on to the next sales adventure.

Being in business is no smooth sailing: it requires a special breed of people who know how to smile in the face of obstacles and turn them into opportunities. I invite YOU to be one of them. Are you willing to accept my invitation?

Turn “Evasive” Prospects Into Loyal Customers In 5 Easy Steps. Thanks Social Media! is a post from: Blog Godown

Read any blog, article, white paper or other content on the subject of SEO and no doubt there will be a mention of how social media has been a real game changer in recent years, in contributing to improved rankings of websites and as a result an increased drive in organic traffic. Spend some time on SEOMoz (look at their SEO pyramid which places social at the top) and you’ll see a whole host of articles on the power of social media, and in particular Facebook and Twitter has not only on SEO efforts, but also on branding and increasing your brand exposure. Of course many site owners, nowadays, have become well versed in the need to have an online social media presence with many companies going so far to employ social media strategists and contracting social media optimisation specialist companies to handle the management of their accounts.

(credit: CrowdSpring)

But what if you’ve joined the Social Media craze late in the game, how do you “catch up” with your competitors?

Many webmasters whether they run a blog or website, or both, will often make the grave mistake of trying to do too much at once, without having thought about their social media strategy and researched their targeted market well. Others, will feel that just plonking a few social media widgets on their site, and posts/articles will do the trick in attracting interaction. Whilst, this may work for some very well qualified traffic sites with a strong online reputation already, but, for the vast majority of web masters just doing this will result in very unsatisfactory results.

So what’s the answer?

A few tips when engaging in any social media activity:

1. Competitor analysis. Find out how your competitors are using social media, how often they tweet, do they post useful and informative articles or are they just posting a lot of irrelevant links? Knowing what the competition is currently doing, not only gives you some useful insight but also sets some goals to work towards.

2. Pimp your page. Whether it’s Twitter, Facebook, LinkedIn or another social network platform you’re planning to use. Make sure that your Fan Page, Twitter profile, or LinkedIn page is customised and fits in with your company profile. Doing this just makes you look more professional and stand out a bit from the crowd.

3.Focus on quality and not quantity. The old adage is as valid as ever. This applies to both recruitment of fans/followers but also in posting links and content. Steer clear of schemes where you get thousands of followers in a short space of time, they will either get you banned, or even if they don’t it’s unnatural and most of those followers or fans won’t give a damn about what you’re saying anyway. In short it’s a futile exercise.

4. Get involved with your industry and help people. I’m a strong believer in contribution, and adding something of value and benefit to your audience or industry. There’s many ways this can be done, perhaps get involved with a local charity project or organisation, offer to build a website for free for a community group, develop an app that helps your target market etc. There’s so many ways we can improve the web and useful content and experiences for people, and by doing something creative and a bit different, the link sharing and word of mouth effect will soon kick in.

5. Embed social buttons. Often people get so obsessed with their websites, they often forget other more obvious and noticeable places to embed social buttons. Email signatures are good, and you’ll be surprised how effective just adding a few social buttons for Twitter, Facebook, Google Plus, LinkedIn, FriendFeed can be. If you’re writing new press releases and syndicating them to different places, make sure you leave some space for social sharing buttons.

Social Media has become a tour de force in digital marketing, and if implemented and used correctly, it can not only improve your search engine rankings but also your brand and offer a great way for your to reach to your target audience and customer base and open up the channels for quicker communication. If used in the right way, social media can be very rewarding for your company and brand, and dare I say it very addictive – you’ll wonder what took you so long to harness the power of social media.

Harnessing The Power of Social Media is a post from: Blog Godown

An interesting article that reflects on how Google + can change the rules of the game of SEO. There is no doubt that Google is the world’s most powerful machine in the field of business based on public relations.

In recent times, and after placing in brand new algorithm that seeks to banish the poor quality of the fabric, it has been much talked about Page Rank, a classification system of trademarks that saw the light back in 2001 and has caused many headaches who are focused on pursuing actions to increase it.

Closely linked with the PR we the paper representing the links  … if we extrapolate that the strengths that underlie social interaction, it seems to have less and less weight … yes, the links like the Page Rank are are useful for any business if they are not supported under the fundamental premise of quality that is only possible with good social interaction. Likewise, the PR and ranking of brands, it makes no sense if it is obtained through the actions and the quality of those marks in the fabric … what else makes up the reputation?

Now Google is here to stay + the new commitment by the congregation’s social search engine, which sees the light surrounded the debate, a debate that lights the fuse on the quality and manages to go one step further in the exhibition, connectivity and interaction , as central to the growth in Internet.

What looks like a reality is that today is social interaction, the core of the growth … Google + comes to establish itself as a meeting point between the information and advertisers (brands) so … the exposure and the model  of business , this is the SEO … could possibly experience changes from the staging of the more social side of the search engine robot ever more human ….

Some modifications carried out in the search engines, the tangible evidence of these changes … is a quality status updates will be used to measure the reputation of the brand, the editor, Web master … in short, Google could form very creative and innovative to establish a comprehensive SEO in which the algorithms applied to the interaction of Google + have a specific gravity of relevance in SEO

Google + Circles

While links are votes for corporate portals, Google + circles is consolidated as people vote, this is a measure of influence, reputation within the network.

+1 Google Button

+1 Button Google is a metrics-based functionality and is more than evident that statistics provides data of great importance, although it does not have an entirely clear penetration and must face a “readjustment” of the social routine to which users are accustomed.

Google + Sparks

We take a step further with this functionality in Google. Through it you can build a relationship – high efficiency, between a user’s vote and their preferences, tastes and interests, set in the profile.
So we take a step in the comprehensive assessment of positioning, brand SEO and personal SEO merge resulting in a ENTAM in which only the permanent and the interaction and the quality, efficiency and gambling will enable us to achieve progress in our market.

Google + Profiles

Definitely, personal data are the basis for the location, the satisfaction of interests and staging of new goods and / or services that respond to needs.

Interpretation of these data, shown in the profile resulting actions designed to achieve a more integral position, a superb and efficient formula that allows us to advance our brand through quality and protection … all prosumers now, we should not forget.

Google + meetings

Chat with video and audio … it is possible that these talks will derive additional information that might eventually be analyzed and transformed into data to achieve a quality social SEO, which finally seems to be where we are headed.

Location … always there

The configuration of the GPS, which is a key element in Google +, allows brands to target their products using traditional and never well weighted, item location …

Another step towards hegemony or a step towards social integration and the staging of a proposal for efficient business and personal SEO, what seems certain is that Google does not want to stay away from social interaction and the mobile is an innovation, a way of life that is here to stay, gaining more followers.

Photos, exposure of who we are? What we do … the social augmented reality allows us to form links through the elements that allow our recognition. Google+ can track not only our data but also allows Google to understand who we are and what we do in the “real world” … and although it seems a definition of science fiction, should be analyzed from the weight that it, has in the geolocation business, and when dependent on brands and a good SEO.

7 Tips that change the Google + SEO is a post from: Blog Godown

Please laugh at my blog!  Social media success and satire!

Humour or even humor, has always been popular in advertising and marketing because people like to laugh and nowadays they often need a good reason!

I started my ‘Social media satire’ editions during very difficult times back in March 2011, I’m now on edition 24 and the continued popularity is simply amazing!  I’m even looking at publishing a book entitled ‘Social media satire’, all I need is a publisher and a deal!  (I’m on Zite which is nice, but it doesn’t really earn me anything!)

From Social media satire edition 1

The original cartoons were not well sized and the fonts were often a little hard to read, but the incredible popularity encouraged me to improve my design and layout.  I added too many cartoons on the 1st few editions, people don’t have that much time nowadays and I feel that 5 new cartoons every Monday is about the right amount.

A favorite!!

The cartoon above had very small print on the initial publication, but this version is easier to read.  I love this one and still can’t help chuckle to myself when I see it even now.

Teaching people how to use social media and what ‘permission marketing’ is all about can be quite a task, but I’ve found that if you add some humour the job is much easier and people enjoy it much more.  It’s a simple equation but one that seems to work!

Grandma and her problems with technology are a recurring theme and grandma’s an endearing character, I think we all know someone a bit like grandma, whoever and wherever we are in the world.  I am not trying to be cruel to grandma, she’s too sweet for that!

Social media satire is not all laughs. The cartoon above highlights my feelings after my recent discussions with the directors of a major UK supermarket chain.

Here’s the copy,  “I sat for over an hour with the directors of one of the UK’s largest supermarket chains last week and discussed social media, how to address it and how to put a successful campaign together.”

“The directors were amazed at what full social media connectivity can actually do for a brand and I was amazed at how little they really knew about implementing social media.  Sorry guys, but it’s not just a Facebook and Twitter account, updating LinkedIn and maybe, building a blog.  Social media marketing is not some half -hearted, part time idea, or something one consultant can do on his own; not if you’re a huge corporation with lots of different divisions and millions of things happening.”

So, like I say, it’s not all fun and games!!

Here’s something else a little more serious.  A satirical look at the recent riots across the UK and the fact that social media and Blackberry got the blame.

Is social media really to blame?  Social media is a big subject and covers a lot of ground, should we also blame LinkedIn, Quora, Behance and Google+? They’re social media platforms; maybe we should be more specific or perhaps we should also include nujij, virb and xerpi? Social media is social media, right?

That’s enough about riots and who exactly is to blame, I’m sure enough time and money will be spent by experts looking into the cause and effect over the next decade or two.

There you are, a look at social media success and satire and how humour (however you spell it) works very well internationally! I’d be delighted to hear your comments and receive some feedback!

If you would like to know more about any aspects of social media or if you have any questions that you would like us to answer, you can email us or leave a comment on this blog. If you find this information interesting, please give it a Google + CLICK and also share it on Facebook, Twitter, StumbleUpon, Digg, or whichever social media platform you prefer.  Social media is all about sharing information, so spread the good news!

Please laugh at my blog! Social media success and satire! is a post from: Blog Godown

Part of why the internet is exciting and sometimes addictive is because of the social and networking sites available. People are able to catch up with what’s happening with our friends and family as well as meet new people. These sites have consolidated a global community that we all want to be part of. As we enjoy the benefits of global social networking, most of those in the corporate world have not harnessed the power that they have.  These websites have the power to increase or dip your profits. However, there needs to be an understanding of how these websites operate. Let’s look at the mistakes often made.

Don't end up failing by making these mistakes

1. It Doesn’t Happen Miraculously – Building and influencing a sizeable following on the social networking websites does not happen overnight. We often hear of the success that these websites and other companies are enjoying but what we do not know is that it demands takes time, effort and strategy. Patience is another quality that we need to employ if we are to see the fruits of the effort that we put in these sites. Let no one deceive you that it is easy pizzy. Nothing happens without strategic investment.

2. Avoid Spamming. In case you haven’t noticed, spamming is such a repulsive habit on the internet. People hate it. Spamming will get your idea blocked before you even have time to explain. This will surely tarnish the image of the company that you are working on behalf of. By all means, avoid it. Actually, spamming reflects a lack of strategy on your part and quite frankly it’s bothersome and invading. It will not do you much good.

3. Redundant Fans.  An unresponsive following is absolutely worthless if you intend to drive a corporate agenda. You of course need an active correspondence from whom you can gather useful information that is going to improve your product or service. So, it is completely pointless to employ spammy software that creates inexistent followers so that your profile appears busy but it really isn’t. Also employing web bots to respond to your tweets might be a self defeating strategy. Take time to build a real audience. It will be worth it in the long Haul.

4. Don’t Seek Instantaneous Results. In this instant and fast paced world, it is not un-usual to expect immediate results. We want results manifesting as quickly as the problems are. Refrain from this mentality. Keep away from systems and ideas that promise instant results. Every worthwhile endeavor is brought forth by investing time and effort.

5. Hysteria Doesn’t Guarantee Results. We always have the tendency to equate profit with hype. Nothing could be further from the truth. You may need to create hype for attention but ensure that you have a strategy to exploit the potential that is in the hype that you are creating otherwise the whole exercise with be like pumping hot air then letting it whistle out. Employing a strategy cannot be over emphasized if you want to seize online opportunities. Research and hire professionals to help you out with strategy and its implementation.

Social media sites have absolutely revolutionized the way we communicate and approach the internet. They have definitely opened great opportunities for business and other activities. However they can also diminish the opportunities if we are not strategic in the way we interact with them. These 5 points should be considered by anyone serious about building a profitable following on these social websites.

Take a few moments and leave us feedback. We do appreciate it.

5 Mistakes That Can Ruin Your Social Media Presence is a post from: Blog Godown

Blogs take time, effort, and a whole lot of content. While having one isn’t a bad thing, they can quickly become detrimental to your brand if started for the wrong reasons. A blog started with the wrong intent is almost guaranteed to fail.

Although blogging is the cornerstone of online activity for many people, there are still companies and businesses that misinterpret their intentions.

 credit: Webtreats

The following are 6 poor reasons for starting a blog.

1. Competition

Do not start a blog simply because your competition has one and you feel intimidated. The reasons for starting a blog should be your own, derived from the progressive behavior and marketing strategy of your own brand. Remember that what works for one company, may not necessarily work for the other.

Do not let your actions become reactions of your competitions’ behavior. Think before you make the commitment to start writing. If you are blogging just because you think you should, there’s a high probability that you won’t dedicate the time needed to make it successful.

2. SEO

Adding a blog to an existing site is a great way to consistently attract a fresh stream of visitors and increase traffic and exposure. With that said, if the main motivation behind wanting to start a blog is to optimize search engine results, then stop while you’re ahead.

While a blog can deliver better search results, it can only do so with quality, optimized content. Ensure that the initial launch of your blog can be executed with the ability to continuously provide this type of content.

3. To encourage feedback

Admittedly, applying what you learn from feedback to help critique products and services of your company is a great reason to create an online presence. On the other hard, not only are there other facets of social media that perform better for this function, but remember that feedback can be both positive and negative. Ensure that your business is prepared to face both before launching a blog.

4. To generate content

Do not start a blog because you think that someone else will be made responsible for generating content. The most crucial aspect of a blog is that it needs an author that understands exactly what your niche subject area is, and have plenty to say about it.

Whether you believe it or not, the passion you have for the subject will be reflected in the writing. In turn, readers will feel the excitement or lack thereof, making it evermore pertinent that you write your own content when launching a blog.

5. Cutting corners

Do not assume that just writing a blog will bring you visitors. It is a terrible decision to start a blog if you are not willing to back it up with any other marketing.

A blog will never take the place of good ol’ fashion marketing strategies like press releases and research groups. It will only ever work as an extraneous entity of your marketing efforts. Do not utilize it for more.

6. Broadcast marketing

Do not make the mistake of thinking that a blog is just a digital form of broadcast marketing that you control. Again, a blog will never take the place of the marketing strategies you already utilize.

If you can’t market your business without a blog, a blog is not going to save it. A blog is a great way to get more out of social networking and expanding your brand’s presence online, but you need a brand first.

While this may seem negative, it is only because blogging is not simple and requires a lot of thought and patience. Take the time to think through and determine whether starting a blog would be the most effective move for your company. If it is, then do some research and best of luck.

6 Poor Reasons For Starting A Blog is a post from: Blog Godown

It’s pretty obvious that social media sites—Google Plus, Facebook, LinkedIn, and hoards of other similar online social sites—are here to stay. Their popularity is growing by the day, and the newcomer on the block, Google Plus, has grown faster since its launch than all of the others put together. Does this mean that we’re becoming de-personalized as a society?

Are Social Networks good places to make real friends?

I’ve had lots of discussions about this topic, both online and offline, recently. People who aren’t comfortable with computers and the internet seem to fear being left behind, and there might be some truth to that. I know that our friends who aren’t on Facebook are sometimes out of the loop as to what’s going on; it’s certainly not intentional, but we have a tendency to post things on Facebook and then assume that everyone in the gang knows.

Privacy Issues

Of course, some people resist social networking sites because of privacy issues and a perceived lack of in-person interactions. Many of these same people also feel that online networking will cause people to lose their social skills and ability to connect with others if they aren’t in those types of situations often enough.

Personality Problems

Online networking seems to give rise to a couple of problems that I’ve seen. First, it seems that you will always have some people who are just ‘trolls’ and enjoy being negative, mean, and vulgar to others behind the shield of the internet. We have seen some cases where this type of behavior has led to suicides among teenagers who had fragile self-images to begin with, and I am sure there are lots more cases that we don’t know about where these unbalanced people attack others anonymously. Secondly, it seems that people who lack social skills (ie, the painfully shy) will use it to interact online but don’t know how to get past that stage. My single friends talk about this all the time—guys “friend” them on Facebook and talk a great game, but never ask them out, or just disappear after lots of heavy flirting. (Datus interruptus?)

Building Relationships

Because of the widespread acceptance of social media sites, it’s possible to meet people all over the world at any time of day or night. Those with similar interests can find you and reach out to you via cyberspace even while you are sleeping. It is pretty amazing when you think how far we’ve come in such a short time; our sphere of influence increases daily, and is likely much larger than we even realize. However, when you “meet” someone new online, it is important that you get to know them, what you have in common, why they connected with you. The same types of questions you’d ask at a friend’s party are surely fair game in this situation. (Where do you live? Where are you from? What do you do for a living?)

Networking with local folks is probably a great idea for those in the dating world. You can learn a lot about someone, including how they interact with their friends, by getting to know them virtually before an actual meeting. In fact, it can be great to meet someone in person after you’ve known them alone for a time; just be sure that you still have some things to talk about.

The jury is still out about social networking, but it would seem that it can only enhance the process of getting to know new people. Certainly, cyberspace will never replace a warm smile or a handshake from a friend, new or old.

Facebook Friends=Real Friends? is a post from: Blog Godown

You often hear about how leveraging social media has become such an important element of online marketing, but how much are those efforts really worth? To give you an idea based on market numbers, research conducted by startup company ChompOn showed that a Facebook Like is worth about $8 while a tweet is worth $5. This type of research is always interesting, but rarely is it ever an accurate assessment of your individual situation. While determining the value of your social media fans and followers can be difficult, there are some metrics you can rely on to measure their worth.

Evaluating the worth of your social media followers? Ain't that easy!

Brand Loyalty

The measuring of social media influence is different from one brand to the next, so you need to be creative in order to get a clear view of your impact. Loyalty is an ideal metric to start with. So how do you measure an intangible aspect such as loyalty? By analyzing the actions that encourage your fans or followers to behave in a manner illustrating their loyalty to your brand. For your business, this could entail examining how many of your Facebook fan are being converted to Twitter followers, liking or retweeting your content, or actively advocating the brand to others. Your most loyal audience members are usually your most valuable as well.

Interaction

When it comes to the social media realm, there are a variety of ways a fan or follower can interact with your brand. However, if you want to use interaction as a measuring stick to determine value, you must identify the methods that result in actionable data. This isn’t as difficult as it sounds. For example, some metrics in this category that are likely to apply to your social media marketing efforts include the number of posts commented on, the clicks and impressions from your advertising campaigns, or if you have defined a specific goal for a particular interaction, conversions. Here, it’s all about finding out which user interactions have the most value.

ROI

Another metric that can be used to determine the value of your fans and followers is ROI, aka, the return on your investment. There are a number of ways to do this, but we’ll look at the simplest of examples. Let’s say you invested $40,000 in your Twitter marketing efforts and calculated that the investment resulted in a $60,000 increase in customer value. In this case, your ROI would be 50%. This figure can be calculated by subtracting the cost of your investment from the valued gained, and then dividing the gained value by the cost of the investment.

Trying to put a dollar value on your social media fans and followers makes for a fun exercise, but this practice will never result in 100% accuracy no what metrics you utilize. Not only is every brand different, but so is every user and the interactions they have with that brand. The true value of a fan or follower can be determined only when you understand what makes the individual members of your audience want to be connected to and advocate on behalf of you brand.

What Metrics Could You Use to Determine the Value of Your Social Media Fans and Followers? is a post from: Blog Godown

If we thought the blast of Facebook and Twitter had been so giddy … best not to analyze the profound changes that occur in regards to the space-time with the staging of Google + and network integration in a context 100% social.

Since blogs came to light, the interaction of users has been an inherent aspect of the use of Internet for all users, however, seems also a reality that we are at present several of those early steps.

The social interaction led to a new world of options, a range of business opportunities that were built around the new habits of consumption demanded by users, more educated and increasingly efficient, and always with the exaltation of the “well done” as a central axis on which to build the reputation, the basic premise of online presence.

Facebook, Twitter, Linkedin, YouTube and now … Google + channels are interacting in the universe today.

Understanding the Key Concepts of Social Media

Agencies, consultants and subject enthusiasts rack their brains trying to find the best marketing strategy, the most viral, the more emotional the better results and better ROI, but there are some variables, whose prior achievement – although difficult measuring the return-are consolidated as essential for success in social networking, the social fabric.

Not to mention that Google + takes us to a new level of exposure where the relevance of reputation is an integrated variable positioning.

The focus is the customer. It is essential to integrate channels , meet and merge them into networks on your criteria.

Consistency necessary to understand that the best we can do is expose, expose our quality and our added value, users, potential customers, who decide what to choose. The interaction is essential . It is central to the marketing and the best way to build network. The innovation should always be the pillar that supports the interaction in social networks, each entry must be unique.

Never, though part of any planning process, management and execution, we can forget that after each “like” each “tweet” each “+1″ there are people who have found a way to bond with the brand, this allows us to get a clear idea of what to forget some of the metrics and statistics should acquire the commitment to people and this is a fundamental premise for success in a marketing campaign social media.

Rethinking concepts like “internal customer” and “external customers” can be helpful in the internalization of empathy, a commitment which should prevail in social relations.

Active listening is always present and always necessary, it is here telling us what they want, what they like and do change. And the metric , although we mentioned before that it was more advisable to focus on people, these metrics should be parameterized to give us concrete answers we need, the only way to be efficient and give us time to interact with our users.

Assimilate that today dominates a new concept of success, today the business aspects are very tightly linked to preservation of commitments, successful entrepreneurship today implies a way of life, productivity and variable measurement and a complete change in the definitions of common concepts. Success is now synonymous with consistency and ongoing work, commitment, connectivity, interaction and effort without limit.

Maintenance of horizontal relationships with the leaders and guides required to be implemented in a re-education companies, ensuring that all clients are linked with the brand is essential to consolidate this as the backbone of the business.

And finally, the quality … we are building the Internet, social exaltation occurs because it is efficient resource allocation is based on option generation and construction of networks, communities, circles … high efficiency, this is the biggest gamble the quality, adding value is essential to succeed in a marketing campaign on social networks and now also helps us build … +1, more relevant, more reputation.

12 Keys to success in Social Media is a post from: Blog Godown

There has been lots of talk about how a user’s Twitter page is ranked very similarly to a website PageRank in Google’s algorithm. The more authority you have on Twitter, the higher value Google gives to your links and ultimately your site. The content your share on Twitter, even though majority of the links are “nofollow” likely play a significant role in search indexing. Optimizing your content for Twitter isn’t difficult, all it takes is learning about practices that work, and repeating.

Twitter SEO for Dummies

Catchy Headers

Catchy headers that illustrate value will stand out in the Twitter sea. Make sure your article header puts a unique spin on something, or inspires curiosity. Spend a bit of time on your title to make sure that it will provide SEO value, and will grab a user’s attention. For example, don’t simply say “Twitter Basics”, be specific, “ 5 Tips to Optimize Your Twitter Content For SEO.” According to Clickz, “Consider scanning Twitter’s Trending Topics and Promoted Trends periodically to identify any matches for stories you have in production. The most effective results will probably be multiple word phrases, which will drive lower volume and thus push your tweets below the fold at a slower rate. Once identified, headlines can be written to accommodate exact phrase-matches for those topics and ads.”

Great Content

No surprise here. The better your content is, the more people will share your ideas. Try to put a unique spin on an old topic, or bring up a question on a popular topic. Don’t simply re-purpose articles just to get articles on the web. Your Twitter followers will begin to notice the quality of your content, and will unfollow or not click on your links. One the biggest SEO benefits to Twitter is the traffic driven, don’t cut that lifeline by creating crappy content.

Eye Catching Picture

The first picture a person sees when landing on your content is worth much than a thousand words. A picture plays a big part in whether a person will stay or leave your site. Try pictures that capture the emotional tone of your content. Whether it is directly connected to your content or not emotional pictures work well to keep your readers on their toes.

URL Shorteners

For SEO purposes make sure that the links you are sharing are being redirected to your site with a 301 redirect. Services like bit.ly and goo.gl are great URL shortening services because they pass keyword link juice to your site every time something is shared.

Keywords

Keyword stuffing is a thing of the past. Heck, even exact match keywords may be soon out. Make sure that within your content you are linking to relevant ideas and pages to give readers more insight. When you are sharing on Twitter, put your keywords as hash tags and try to put keywords in the title of your article.

Optimizing your Twitter content isn’t a grueling process; it is about understanding what works and what doesn’t. Impacting search results with content sharing on Twitter is easier than ever and your site shouldn’t ignore optimizing content for Twitter.



5 Tips to Optimize Your Twitter Content For SEO is a post from: Blog Godown

Social Media Marketing is a topic that is discussed everywhere. It seems as though every business owner wants 10,000 fans on Facebook, 30,000 Twitter followers, and a viral video that will get more hits than the “It’s Friday” video.

Ok, maybe I am being a little sarcastic, but as an online marketer, I get a little frustrated with many of our clients who have unrealistic social media expectations.

While getting a video to go viral can be difficult, it is very possible to get thousands of Facebook fans or Twitter followers, but only if you understand social media and are committed to it. Thankfully, there are many great blogs, like bloggodown.com, books, and forums that are dedicated to providing excellent educational resources to help you get started with social media, many of which are free!

Here are a few common misunderstandings that I run into when talking to prospective clients about social media.

An Advertising Medium:

To be successful with social media, you must understand that it is about connecting and engaging with other people. Social media marketing should not be viewed as a way to blast potential customers with your “amazing” deals and promotions. If that is all you do, you will not have an audience. While social media can be used effectively to spread good deals and promotions (i.e. @slickdeals), focus more on interaction with customers and the online community.

Tip: Think about the user. Would you “like” your company Facebook page? Why?

Money, Sales, and Greed:

Money Money Money!

I have talked to so many people who get wide-eyed thinking about how much money they are going to make with a minimal investment in social media. Oftentimes, these are the same people who view social media as an advertising medium, and they clearly do not get it.

Social Media takes time, dedication, and an understanding of social media rules and etiquette. My personal belief is that younger generations have an easier time adopting this, because they have grown up in the digital age where MySpace and Facebook have transformed the way humans are able to interact and stay connected.

Tip: Think about customer “needs” before sales. This does not mean you do not have a strategy to track ROI, but it does mean that you must first think about the user.

It is Easy:

Another common misunderstanding about social media is that it is easy and requires minimal time, thought, and resources. Businesses using social media must first develop a strategy for their SM. What is its purpose – customer service? sales? engagement? information? Once you have a strategy in place to help accomplish its purpose, you must invest time to engage with your audience.

Tip: Plan on spending at least 10 hours a week running your social media campaigns. If you are a larger company, this could be a much higher number.

So, now what?

I hope that this post helped dispel some popular misconceptions about social media. My purpose of this post is not to discourage you from getting involved, but rather set your expectations about what Social Media entails. Social Media can be an excellent tool for companies large and small to engage with their clients, and if done well, can provide an excellent ROI, just ask Zappos.

Incorrect Views of Social Media is a post from: Blog Godown

Early on as a blogger I learnt that it is key to create amazing headlines and compelling copy in combination with high quality content. As Twitter continues to add a staggering amount of 560,000 users each day this is more true than ever for Twitter too.

Creating great content on Twitter in a consistent manner is something I have always struggled with. To partly solve this I have started using a new Twitter Tool very heavily in recent times. It is called Buffer and it allows me to easily write lots of great tweets at one point without overwhelming my followers with these updates at once.

How does Buffer work?

With Buffer you simply put tweets into your Buffer and the App in return schedules these tweets for you throughout the day. That’s it.

The best part

What I like best about Buffer is that you can add tweets into your Buffer from any page you are on. Via one of the browser extensions you simply give it one click on the Buffer icon, edit the tweet if you wish and then add it to your Buffer. Here is how I did this with one of Gautam’s posts:

Get shortened link and title by default

How does this help me?

With Buffer you are able to add many tweets at once without having them sent out back to back flooding your followers with all these updates. So whenever I browse the news I can add all these great articles with one click on the icon and they will be tweeted well spread out over the day.

This helps me to tweet consistently and also create better quality of my tweets. I can do this when I am in “content-production” mode and don’t have to worry about it for the rest of the day. I can then jump in and focus on the interaction and engagement on Twitter. My content is already there.

When will your tweets be sent?

By default Buffer has set times of Twitter Peak times during the day at which your tweets will be sent out. Of course you can always go to your home account and change these times very easily. You can add more daily times or delete some. At each of these times one tweet will be sent. Here are mine:

Choose your daily tweeting times

Make your tweets better

Buffer also gives you detailed analytics for all your tweets sent via Buffer. For every tweet you can see a table of Clicks, Retweets, Avatars of who retweeted you and Reach of your tweets. Here is how this looks like for some of my recent tweets:

What is not so great about Buffer?

One of the things Buffer doesn’t have is a mobile version of the App. Would this be available it would be even simpler to add tweets to your Buffer whilst you are on the commute or waiting in a queue somewhere.

Conclusion

If you think you could step up your Twitter game to match the awesomeness of your blog a little better, give Buffer a go. With Buffer you can easily create a consistency of updates even when you are too busy to be around.

The App currently comes with a decent free version and can be upgraded to a pro plan (5$/mo) at any time.

What do you think about Buffer? Would love to hear your views below.

How To: Create great content on Twitter without spamming is a post from: Blog Godown

Blog should be the focus of your social media campaign

Full length blogging vs. micro-blogging

Pretty much every company with any some sort of online presence is now on Facebook and Twitter, pumping out micro-blogs by the day (if not minute). Obviously these platforms are fantastic for building a community around your brand, and allow you to make pithy little comments on your industry that may establish you as someone ‘in the know’ within your niche, but character limits alone place strict boundaries on how much you can really get your message across. Similarly, your presence on these platforms can seem oddly disparate.

Establishing a blog isn’t so much blog vs. micro-blog as establishing a hub to create a mutually supportive internal network between your various social media channels.

Setting out your stall

If the gold standard of social media is establishing you as an authority within your niche, and creating a community around that authority, then a blog is a considerable step towards those goals.

As Topshop in the UK have clearly realised, a proper blog gives you the opportunity to really set out your stall in a way Facebook and Twitter don’t. In the same way that publishing a proper book makes you more authoritative in the eyes of the public than a couple of newspaper columns, in the short-format internet a regularly updated, insightful blog means much more than a stream of witty tweets.

Not only that, but amidst the chatter, it gives you somewhere to routinely link back to, that reinforces your brand and provides a larger space for people to get into your world – there’s more content on a blog than a Facebook page, which means more time engaging with your brand, which makes users more likely to buy into your brand.

Taking it on home

Although Topshop have got the idea with their content strategy, where they fall short is in their funnelling.

The blog’s design is closely related to the Topshop website, although the correlation could be stronger. It gives the impression of a web design agency’s rush job of recreating the original site in WordPress, rather than properly integrating it.

Similarly, placing it on a subdomain rather than as a page in its own right is a missed opportunity for visitors to organically navigate their way to products straight from the blog, rather than having to be directed towards them in the posts themselves.
Tighter integration is a clear way to practice a soft sell approach alongside the harder sell of the ecommerce site.

If their blog were more tightly integrated, when linking to it from Facebook and Twitter, they would also be directing people to the main site without actively pushing a product.

Topshop

I’ve taken Topshop as a good example of a company blog, because they advertise it in their shops as well as pointing to it from their social media profiles. They use it not only to show off their products but to establish a more informal character to the brand – it’s clearly a key part of their overall marketing strategy, and provides a hub around which the rest of their online activity can orbit.

At the same time, it still has room for improvement, and lessons for the rest of us can be learned from these mistakes.

Making Your Blog the Focus of Your Social Media Marketing is a post from: Blog Godown

(Image Credit)

An increasing number of people are using social media in their daily lives. As always, business must follow the trends of the consumer in order to stay relevant. It’s a simple fact that business goes where the money goes. Many businesses and bloggers have now spearheaded campaigns to improve their social media presence to capitalize off the online communities.

Start Blogging

Companies and bloggers have found a safe and inexpensive marketing haven through social media outlets, such as Facebook and Twitter. This is a growing trend that has helped some companies stay visible, and free social outlets like these have only made it easier for businesses to stay relevant and competitive. It’s also a way for businesses, who had relied on phone books and newspapers for advertising, to reach a younger audience of potential consumers. For example, Storage Mart, who usually market their self-storage to older adults, created a Facebook page describing their business and linked to tweets of upcoming deals and events that are slated to occur.

Interact with the Community

Forums, both locally and globally based, have done a lot to improve relations with a broader consumer base. Through this media, a company or blogger would be able to field questions and provide tips and advice on a wide rage of topics relevant to the specific needs of the consumer. In turn, this service increases the visibility of the host and allows businesses the platform to advertise their products and services.

Use Video Platforms

Many businesses have started using video platforms as a marketing tools, which until recently was an untapped resource. Through video sharing platforms, such as YouTube, companies have been able to underscore the creative and entertainment aspect of their business. For example, Old Spice commissioned several highly popular commercial ads that went viral producing millions of hits and a huge bump in popularity. What’s so interesting about this approach is that the ad isn’t really about the product at all. Yet consumers have responded to this approach.

This is just the new way of doing business in today’s social media driven market. Eventually there will something else that comes along to, yet again, change the way we do business, until that point, bloggers and businesses need to realize the power of social media and the importance of its use to keep a viable company.

How Companies and Bloggers Use Social Media to Promote Their Business is a post from: Blog Godown

I’m an active twitter user and I follow all the twitter articles being shared online. This is a list of the best twitter articles which were published in 2010.

This list is really huge and that is why I have created content navigation, so that you can jump directly to the topic that interests you.

Content Navigation

• Starter’s Guide
• General Twitter Tips for Effective Tweeting
• Twitter Search
• Twitter Marketing
• Managing Followers
• Twitter Tools & Apps
• Niche Tweeting
• Twitter Lists
• Twitter Branding & Design
• Twitter for Businesses
• Advertising on Twitter
• Twitter Tutorial
• Twitter Fun
• Best Twitter Articles of Blog Godown

Starter’s Guide

mom, this is how twitter works

This is one of the best guides for twitter beginners. It is a step by step learning material for people who are not able to understand the concept of twitter. This guide was intended for moms, but anybody can use this guide, because the language is simple and the guide is full of helpful illustrations. In short, it is a really beautiful twitter guide book. This guide is full html, therefore, it can be easily translated to many languages using google translate.

General Twitter Tips for Effective Tweeting

Which Type of Twitter Account Should You Create?

There’s nothing difficult about heading to Twitter and creating an account to represent your business. What is difficult is knowing what kind of account you want to create and the voice you’ll be using with it. A twitter account can be used to promote products or build reputation or maybe only for personal reasons. What we want to do depends on what we want to get from this twitter account.

26 Twitter Tips for Enhancing Your Tweets

Tweeting is really easy – Just 140 characters and you’re done. But, to get the most of it, you have to enhance it and produce content which is worthy of being retweeted.

How to make most of the Twitter #tags

Twitter hashtags are extensively used for a number of reasons. There are so many hashtags on twitter. How to make the most of it? This article will help you.

Twitter SEO Tips From The Experts

Twitter has made all the links as nofollow, so that people don’t get any link juice from google in order to prevent excessive spamming. But, according to experts, Tweeting can help you in seo!

21 Twitter Conversation Tips

Many Twitter users are not able to gain reputation because they are not able to build trust. Engaging in intelligent conversations is the best way to build trust, gain followers and establish yourself as a guru online.

7 Tips for Becoming a Twitter Badass

If you want to be a twitter badass, you got to follow these 7 tips. There are no fixed rules, but these 7 tips have worked really well for Twitter Badass.

6 Tools to Nurture and Engage Your Twitter Followers

6 tools which can build a healthy twitter community. These are tools which are useful and effective for starting to really engage people on Twitter.

Twitter: Be Gentle with the Giants

Twitter Giants are but human. You cannot expect them to be super heros and read all the tweets in seconds. They have to filter their tweets and read only a selected number. So, don’t stalk them or attack them because they haven’t paid attention to your tweets. It is not because they don’t care, it is because they don’t have enough time.

9 Ways to Use Twitter Lists

Twitter Lists can be used for a host of things other than following who you like. It can be about monitoring your competition or making better connections with experts in your field.

9 Ways To Build A Twitter Community With Substance

Everybody talks about “followers” or “retweets”, but, only a few of them talk about engagement and conversation. Building followers and retweets can be easy. But, building a community is a whole other thing. It revolves around building better relations with your followers.

Twitter Search

How to search old tweets: 10 tools, 20 features

A comprehensive guide to search old tweets. A very good comparison of 10 twitter search tools based on their functionalities.

6 Quick Tips to Search Twitter Like an Expert

Didn’t find what you were looking for? 6 Quick Tips which will effectively reduce the time you spend on searching for tweets on twitter and it will also give you relevant results.

USING TWITTER SEARCH FOR BUSINESS

Chris Brogan shares the different techniques to make the most of twitter search. He uses these techniques when he is working for his business clients.

3 Absolutely Cool Twitter Search Tricks to Help You Save Money!

Twitter status are great information pieces. Each and every status can be important to a certain person. Similarly, you can get feedback on products you want to buy through some cool twitter search tricks. If you monitor these tweets, you will be able to find the best deals and products.

Twitter Marketing

7 Tips for Effective Marketing with Twitter

Marketing on Twitter requires a bit of a shift in your mindset. Twitter is all about simple conversations; you can’t use press releases, marketing copy and other one-way communication tactics and expect results. Customers want interaction—with you and with each other. Tweeting is one-to-one, with the benefit of being in a public space where other customers may overhear your conversation and interact with each other on your behalf.

Why Facebook Marketing Slaps Twitter Marketing In the Face

Facebook vs Twitter: The war is still going. But, this time facebook is winning hands on. According to the stats, twitter marketing has become less effective and the tweets have become more spammy. Do you agree?

7 Insanely Useful Ways to Search Twitter for Marketing

You can create some very powerful searches and alerts combining Google and Twitter to reduce the spam and get the filtered data which can be really helpful for marketing.

How to Use Twitter in a Marketing Campaign

A 5 point technique to incorporate twitter in your marketing campaign.

5 Steps to Build a Twitter Marketing Strategy

Measuring success on Twitter has everything to do with goals. This article will show you how to create a potential Twitter marketing strategy that will help you become more productive and successful using Twitter for business.

R.I.P Twitter as a Marketing Platform

A very interesting article about how twitter’s marketing will become less effective in the days to come because of the increasing number of users following multiple twitter accounts. So, will Twitter die as a marketing platform in the near future. I hope it doesn’t.

Twitter Marketing from A to Z

The Dictionary of twitter marketing – From Always Be Listening to Zip it. A good resource of twitter marketing tips.

The Social Psychology of Twitter Marketing

In order to create an effective twitter marketing campaign, you need to understand the social psychology. You have to become a social media expert and build a community. Making a more intimate connection through twitter will help you build better customer relations and increase sales (because as a customer, you would always prefer buying from a person you already know).

70% of Companies Plan to Spend More on Twitter & Facebook Marketing

40% of those surveyed simply don’t have the budget to spend more on marketing this year. If they somehow manage to get some money, it would be really good for twitter as a marketing platform.

Managing Followers

5 Ways To Find Out Who Unfollowed You on Twitter

Being Unfollowed is not a good thing. But, you can prevent future unfollows, if you know the ones who are unfollowing you, then you can ask them as to why they unfollowed you and learn something from the conversation.

5 (Free) Twitter Tools to Help You Manage Followers

Whether you have a few or many followers, you should be managing them to ensure that your list is full of active, interesting, and relevant accounts. These 5 Tools will help you manage your followers.

Nobody has a million twitter followers

A person can have a million followers, but they are not really followers. They are composed of people who are following but not interacting and people who  are actually taking part in the conversation. The number of organic followers is a very small percentage of your actual followers. The actual influence of a twitter user should be measured by the number of organic followers, because they are the ones that retweet and interact. So, twitter follower count is of no use, but the important peice is of data is the number of organic followers.

10 Ways to Increase your Twitter Followers & 10 Essential Tools to do it

Most of the articles about twitter tools just mention the tools. This one mentions 10 tools and also gives tips to use them effectively to increase targeted followers.

On Twitter, Followers Don’t Equal Influence

A research paper published by known as the “The Million Follower Fallacy,” a term that comes from work by Adi Avnit. According to her paper – influence is not proportional to the number of followers. A higher follower count doesn’t guarantee higher influence. Retweets and mentions, which measure the audience responsiveness to a user’s tweets, do not correlate strongly with number of followers.

Twitter Tools & Apps

15 Easy-to-Use Apps for Adding Multimedia to Twitter

The only thing that twitter lacks is the ability to add multimedia in its tweets. Though, there is a workaround for adding multimedia tweets using these twitter apps and tools.

6 Tools That Allow You To Write Longer Twitter Tweets

There are occasions when you simply need a paragraph or two to express what you really need to say. Here are 6 possibilities you should check out, which allow you to write longer Tweets on Twitter.

20 Top Twitter Monitoring and Analytics Tools

Social media is much more than a way to stay connected and to have fun: it’s a way to market yourself, your business, and your products and services. By establishing a presence on the social Web, you can gain virtually unlimited exposure to your target audience without incurring the higher costs associated with traditional marketing campaigns

55 Must Know Twitter Tools and Applications

A great list of twitter tools and applicants you should be aware of. The applications and tools are segregated into Twitter General Apps, Twitter Mobile Apps, Twitter Adobe AIR Platform Apps, Twitter Search Apps, Twitter Statistics Apps, Real Time Tweets Interface Apps and Twitter Browser Add-ons. These Twitter Apps are websites which have built-in scripts that complement Twitter and also some other social networking sites. These are the best applications that could prove really handy to anyone who wants to get benefited by twitter.

8 Top Twitter Track Tools to Organize the People You Follow

Manage your twitter followers friends and and find out who are actually adding value to your stream. The ones who are not adding value can be removed from your follow lists using these tools.

111 Twitter Tools

This article is more of a reference guide. It has 111 twitter tools categorized according to their use. Whenever you are not able to find a suitable twitter app, you can always refer to this article.

10 Twitter Apps for Nonprofits

Many apps on twitter are totally free and have a host of features to offer (improving website, e-newsletter, blogging, and social media campaigns) which are suitable for non profit organizations.

17 Essential Twitter Apps for Your Health and Happiness

There are a number of applications designed to take your tweets and turn them into information you can use to support better health and increased happiness. These 17 apps can really bring happiness and health to your life.

Twitter for Android: the best apps reviewed

The best apps for Android reviewed by engadget. The feature comparison will help you find the most suitable android app for twitter that fits your requirements.

The Ultimate List of Twitter Software for Mac (50+ Apps)

A complete list of twitter software for mac users.

Niche Tweeting

How To Get Targeted Niche Followers

Having Twitter followers that share your interest and passion for the same niche is important in creating a community and promoting your content and driving traffic.

40 Twitter Hashtags for Writers

A good list of twitter hashtags for writers who are either seeking help or want to expand their influence on twitter.

35 Big Twitter Hashtags for PR Pros

The key to optimizing your Twitter experience is to take advantage of its hashtag resource which links related topics together with a simple # at the beginning of a word, acronym or phrase. For those who are just starting out, here are 35 twitter hashtags for PR Pros.

10 Great Tips for Using Twitter as a Designer

10 tips for using Twitter to help designers network, find jobs, and/or build their business.

10 Practical Twitter Tips for Publishers

Twitter is an important part of most publishers’ audience development and content promotion efforts. It can used for grabbing some really good opportunities.

Twitter Lists

65 History Twitter feeds

Learning History couldn’t have been easier. Follow these twitter accounts to expand your knowledge about history.

100 Marketers You MUST Follow on Twitter

A list of some hot shot marketers on twitter plus some up and coming twitter marketers who engage on twitter effectively.

50 Special Ed Teachers and Experts Worth Following on Twitter

50 special ed teachers and experts on Twitter who may be worth your while. The list is sorted into teachers, advocates and groups and tools, all geared toward education, support and special needs kids.

100 Business Experts You Should Follow on Twitter

100 great feeds to follow from business leaders, CEOs, technology experts and more that will give you a fresh perspective and a great education on the latest in the field.

140 tech experts to follow on Twitter

140 of the top technology experts, journalists, and thought leaders you can find on Twitter.

30 PR Experts You Should Follow on Twitter

People on Twitter who provide valuable information you can use and learn from.

Twitter Branding & Design

Twitter Background Design – Great Tips and Gorgeous Examples

A comprehensive guide to create the twitter background design of your choice. Depending of what you want to highlight in your twitter page, you can design your twitter background accordingly.

40 Tools To Spice Up Your Twitter Background

If you don’t want any fuss and just want a good background, then you can use these tools which can assist you in creating a beautiful twitter background.

50 Beautiful Backgrounds for Your Twitter Account

A really cool collection of backgrounds which can be used for your twitter backgrounds.

How to Make Twitter Backgrounds for the new Twitter.com

Due to the new twitter.com design, the visible portion of the background has decreased considerably. Only 41px is visible on both sides at all times. Rest spaces are visible on higher resolutions.

How To Brand Your Tweets With Your URL And Why You Should

Branding your tweets is important because it helps in brand awareness. This is a simple how to article, where you will understand how you can brand your tweets using a very popular paid twitter tool named MarketMeTweet.

Some really cool twitter backgrounds for inspiration:

A great set of beautifully and artistically crafted twitter background designs that might inspire you to create one of your own.

60 Creative Illustrated Twitter Backgrounds

115 Cool Twitter Backgrounds

50 Creatively Designed Twitter Backgrounds

Twitter for Businesses

7 Sneaky Ways to Use Twitter to Spy on Your Competition

Stalking your competition couldn’t have been easier without twitter. With the help of twitter, you can get a lot of information about the daily activities of your competition. Maybe, if you dig deeper, you might get hold of some trade secrets which may help you in developing an edge over your competition.

25 Case Studies Using Twitter to Increase Business and Sales

Some amazing case studies of renowned brands such as Dell, Pepsi, Levi’s and Intel which gives some interesting insight as how to use twitter for business marketing. It will help you bring business to your company and increase sales.

6 Quick Tricks To Grow Your Business Using Twitter

You can easily track people’s activities using twitter. But without the right resources, those conversations will fall through the cracks. Maximize your Twitter account’s klout and use contests, directories, and monitoring services to make sure your tweets reach as many people as possible.

21 Twitter Tips From Socially Savvy Companies

A list of suggestions to help businesses learn how to engage customers on Twitter through the examples of those companies, from Dell to Zappos, already successfully building online communities.

10+ Tips For Using Twitter To Grow Your Freelance Business

Like it or not, social media is here to stay — at least for a while. More importantly, if you are not using the various social media tools that are available to grow your freelance business, you are missing out on a prime opportunity. Some of these tips might open doors for you and your online business.

10 Indicators Your Business Should Rethink Its Twitter Strategy

Is your twitter strategy failing? It’s time to think over and see where you are going wrong. Some simple things if left out can make a huge difference to your twitter campaign. Engaging and making a connection with your readers is very important for your twitter campaign to succeed.

Advertising on Twitter

Twitter offers 3 types of advertising – Promoted Trends, Promoted Tweets and Promoted Accounts. Twitter Advertising has the potential to become a very useful and targeted advertising for advertisers

Is Twitter Advertising a Threat to PPC?

Can Advertising on twitter beat Pay Per Click Advertising: the answer is hard to get because only time can tell which one is better. But, twitter advertising is showing better results than the banner ads displayed on the web.

Twitter Advertising: A Complete Guide

A really useful and constantly updated guide on twitter advertising. It gives an in-depth explanation about each product that twitter has to offer. The Start Advertising section will also allow you to set a budget, choose run dates and even target locations.

Twitter Tutorial

Complete Tutorial: How To Use Twitter API

A collection of good resources to use Twitter API for programmers and developers.

Building a Windows Phone 7 Twitter Application using Silverlight

A really detailed tutorial to create a twitter application for Windows Phone 7 using Silverlight.

Twitter Fun

How addicted to twitter are you?

Don’t know whether you are addicted to twitter or not? This quiz will tell you exactly how much addicted you are?

9 Cool Things To Do with Your Twitter Account

Twitter is used for sharing information and blabbering. But, that is just a small part of what twitter can be used for. There are 9 very cool things you can do with your twitter accounts.

Twitter chats and Twitter parties for brands

This is a blend of having fun and learning. Twitter chats can be used for networking, sharing knowledge as well as talking about topics you like. Twitter Parties are best for having fun and doing some networking along with it.

Best Twitter Articles of Blog Godown

List of the best twitter articles of Blog Godown published in 2010

8 Traits of a Twitter Champion
Twitter Champions are the most influential lot, they are trendsetters and it would not be wrong to say that they control the way twitter is being used. So, if you know what they do, you might also reach where they are now.

How Should You Treat Your Twitter Followers

You should treat your twitter followers well. Even if you have many followers, you should reply to your followers and tweet properly!

The Great Social Media Debate : Scheduling Tweets, Good or Bad

Interesting debate on scheduling tweets. Whether scheduling is a good thing or a bad thing, it is for you to decide.

8 Twitter Mistakes that can Destroy your Twitter Reputation

Everybody makes mistakes. But, if you keep on repeating them, then they will not be excused. Don’t make these 8 mistakes or else, you will lose your reputation.

4 Easy Ways to Engage Your Followers On Twitter

Your schedule is busy and so, you are not able to engage properly with your twitter followers. This article shows you how to engage in four easy ways

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Best Twitter Articles of 2010 is a post from: Blog Godown