“Making money online is an art” and I would totally agree with this statement. People who think that effort equals money are totally wrong. If effort is not applied in the right direction, then, it is of no use, as it will not bring in any money. But, if effort is used in the right amounts in the right places, it can really bear fruit and make you some money. So, the right mantra is “directed effort equals money”.
Many bloggers have a goal of a six figure income from their blogs. They try really hard to make a buck, but they fail miserably because they are using a bad monetization strategy. This is because they don’t know about directed effort.
Here, I would like to discuss on the 5 reasons why bloggers are not making money from their blogs.
Focus on Quantity
Bloggers who are money centric (i.e people whose main focus is on money), don’t care about their content. what they really care about is the quantity of their articles. Because more articles will get more traffic and which will increase the chance of making more money. But the problem is that if you don’t concentrate on quality, then you will not able to earn money from it. Quality content builds a reputation which will further help in building a community. Once you build a community, then you can think of making money from it.
Too Many Ads
Too many Ads on your website is a complete no-no for any blog. Too many ads decrease the appeal of a website and they also deteriorate the design. The result is: Readers are unhappy and they have an impression of the blogger as a really greedy person who doesn’t care about his readers. And, instead of making more money, the blog doesn’t make any money!
You would not like this to happen to your blog, right?
So, you should try to have an optimum number of ad spots targeted in a fashion that they really blend well with the design and they don’t become eye sores. Once you have that established, you will be all set to make money from your ads.
You’re wishing that somebody would click on your ad and you will make money. But, that will not happen if you don’t have traffic. Sometimes, bloggers think only of content and forget about marketing it. This is a big mistake on their part. Marketing is really important to get traffic. The number of clicks is dependent on the amount traffic. So, if you get more traffic, then your chances of making money are higher.
Sponsored Reviews are a great way to make money, but at what cost? Sponsored reviews that are completely off-topic and have no use for your readers can be really harmful for your community. You would be making money on your first oppurtunity, but you will be losing out on your reputation.
It would be far better if you write sponsored reviews on topics related to your niche and add your honest opinion to it. By that technique, you would be writing a sponsored post without hurting your reader’s sentiments.
No Email Newsletter
I was not aware of the power of email newsletters and so do many bloggers. Most internet money makers like Shoemoney and Darren Rowse believe that email newsletter services like Aweber are a must have, if you want to make money from affiliate networks. Chances of conversions increase if you have an email list. Not having an email list will limit the money making potential of your blog.
These are some of the most common mistakes made by bloggers. But, there are ought to be many others.
If you have something to add to this list then please comment.